The iconic gum brand Fruit Stripe is being discontinued by its owner. The decision was made after considering consumer preferences, purchasing patterns, and overall brand trends. Fruit Stripe, known for its fruit-inspired flavors and zebra-print packaging, has been sold since the 1960s. It offered five flavors and included temporary tattoos of its mascot in each pack. Fans may still have a chance to find the gum in select retailers before it sells out for the last time.
